Dynamic Pricing in the Music Industry: Issues and Perspectives

In the performing arts sector since 1982, Olivier Darbois joined Co-Pro Sa in 1987, which became CORIDA SA in 1991.

In thirty-five years, CORIDA and its four main subsidiaries - The Talent Boutique, Pi-Pole, Super and La Cigale (Parisian concert hall) - have become a major independent group in the production and hosting of shows in France. Olivier is the General Manager.

In 2018 and then in 2021, Olivier Darbois was elected President of PRODISS, the National Syndicate of Musical and Variety Shows, which became in January 2024, Ekhoscenes — The voice of private performing arts entrepreneurs - following the merger between PRODISS, SNDTP (private theaters) and CAMULC (cabarets).

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Xavier PIERROT, born on June 8, 1973 in Lyon, is a recognized personality in the world of sport and sports infrastructures, having played a key role in the evolution of Olympique Lyonnais (OL), a club to which he devoted more than two decades of his career, before turning to the LDLC Arena.

Career at Olympique Lyonnais (1999 - 2024)

Holder of a Diploma of Accounting and Financial Studies (DECF) obtained at Jean Moulin Lyon 3 University, he joined the ranks of OL in 1999 when the club began its ascent to the heights of European football, assuming various responsibilities, particularly in the fields of ticketing, safety, security and facilities management.

In 2009, he became UEFA's main contact for the club.

With the opening of the Groupama STADIUM in January 2016, he took charge of the operation of this new venue - which, under his leadership, became a multifunctional infrastructure model, hosting not only football matches, but also large-scale concerts and events -, while supervising the OL Vallée Arena project, which aimed to transform the area around the Groupama STADIUM into a complex dedicated to entertainment and the local economy.

Transition to the LDLC Arena (2024)

On July 1, 2024, following the sale of the LDLC Arena by EAGLE FOOTBALL GROUP (formerly OL GROUPE) and after 25 years at the service of OL, Xavier PIERROT left his position as Deputy CEO in charge of the Stadium & Arena to join the LDLC Arena as Deputy CEO.

This transition is part of the continuity of its collaboration with the AULAS family, which has become owners of the LDLC Arena, thus strengthening its commitment to the development of sports infrastructures in Lyon.

This ambitious project, located in Décines near the Groupama STADIUM, is an ultra-modern hall, a true reference in terms of entertainment and innovation, intended to host shows, eSport competitions and cultural events.

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In 1972, at the age of 7, Frédéric Longubegan gymnastics in the Lille region.

Considered one of the most promising gymnasts, he joined INSEP (National Institute of Sport, Expertise and Performance) in Paris.

In 1988, he participated in the French gymnastics team at the Seoul Olympic Games.

A graduate of the Ecole Supérieure de Commerce in Paris, he obtained a Master in Management from ESCP Europe.

In 2002, recruited by the French Tennis Federation, he combined his passion for sport and his training by taking charge of the general administration and commercial activities for the general public of Roland-Garros, which includes ticketing, hospitality operations and merchandising under the authority of Jean-Claude Blanc.

In 2012, after the takeover of Paris Saint-Germain by Qatar Sport Investments (QSI), he became Deputy CEO in charge of commercial activities. During the 7 seasons spent in this function, the club's revenue was multiplied by 8, with subscribers increasing from 8,000 to 32,000 and the Parc des Princes sold out almost every time the team met.

In July 2018, he joined the Olympic Games Organizing Committee for a few months and took over the sales and marketing management of Paris 2024.

The same year, attracted by a new challenge, he was appointed by the two shareholders King Street and GACP, Deputy Chairman of the Girondins de Bordeaux.

King Street, which remained the sole shareholder, appointed him the club's CEO a year later.

In April 2022, Frédéric accepted to become CEO of Paris La Défense Arena and took office on July 1 of the same year.

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Matthieu Bosquet is currently commercial director at the French Federation of
Tennis (FFT), where he manages ticketing, hospitality, merchandising activities and
Stadium events all year round.
Its main mission is to promote FFT events and brands, such as
Roland-Garros, the Rolex Paris Masters and the Paris Major Premier Padel, while maximizing
income of the organization in order to finance the development of the practice of tennis in
France.
His role covers the entire commercial cycle, from the design of offers to the sale, by
including customer relationship management. Matthieu Bosquet is thus the guarantor of
the adequacy between the promise sold and the customer experience delivered.
Arriving at the FFT in 2011, Matthieu Bosquet has successively held several positions within
of the commercial management. Recruited to rethink the Club des Loges, the most important offer
prestigious Roland-Garros hospitality company, he then set up a BtoB CRM with
Salesforce. He has also worked on improving the hospitality customer experience,
inspired by the standards of Parisian palaces.
In 2015, he became ticket manager while the Rolex Paris Masters inaugurated the
new Accor Arena completely renovated. This period also marks the beginning of a
ambitious renovation program for the Roland-Garros Stadium, a historic project that
will lead to the introduction of evening sessions, creating 150,000 additional tickets to
market.
In 2019, thanks to a successful conquest plan, the Rolex Paris Masters attracted more than 140
000 spectators over a week. The years 2020 and 2021, marked by the health crisis
of Covid-19, require great creativity and great flexibility to adapt to
changes in gauge and new health rules.
In 2022, Matthieu Bosquet was promoted to Director of Ticketing and Hospitality, and the sessions of
The evenings at Roland-Garros are finally being held at full capacity. The Rolex Paris Masters shows
sold out for the first time in its history with 170,000 spectators. That same year,
The FFT is launching a new Padel tournament and restarting its MICE activity, paused
after five years of renovating the Stadium. Major BtoB and BtoC events
thus complete the offer of seminars and guided tours.
In 2024, the success of the evening sessions combined with that of the Opening Week (week of
Qualifications) allows more than 675,000 spectators to be welcomed at Roland-Garros. In total,
Matthieu Bosquet will have contributed to the sale of more than 900,000 tickets per year and the revenues
of the FFT recorded an increase of +50% compared to 2019.

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